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Reach Developers With The Perfect Message

Use AI-powered contextual targeting to display the right message at the right time. On sites they already read.

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Reach developers

With over 35 million developer impressions each month, and approved by Acceptable Ads, we reach developers that other networks can't.

Contextual ads

Each campaign is shown on hand-picked publishers, using a combination of AI-powered contextual and geographic targeting.

Customer focused

Get transparent reporting on which ads are shown where. If you have any questions, you can always talk with a human.

Reach the right developers

Your ads are prominently displayed on vital developer resources and tools, so your brand reaches software developers looking for solutions to relevant problems.

Audiences

Our AI-powered contextual targeting shows your ads to the perfect audience.

Your custom niche

How it works

Frontend web developers

Audience details

Backend web developers

Audience details

AI & machine learning

Audience details

DevOps engineers

Audience details

Security & privacy engineers

Audience details

Interested in how our audience classifier works? Read all about it!

Tech marketers run successful campaigns with EthicalAds

Here's what they say about working with us.

Looking for what kinds of ads worked well for other advertisers across our network?

Get our "Creatives that Convert" guide

Sentry
Datadog
Triplebyte
Intel
DigitalOcean
Jetbrains
Tidelift
Buildkite

Pricing for Q1 2025

Prices are per thousand impressions (CPM) with a $1,000 minimum ad buy.

For other region prices or customizations, see our prospectus or try our campaign calculator.

We offer a 10% discount for ad buys of $3,000 and 15% for $25,000. 10% additional discount for auto-renewing campaigns.

Topic Run of Network (Recommended) US, Canada, UK, Australia,
New Zealand, Ireland
Blend: W. Europe + US, Canada,
UK, Australia, New Zealand
Custom niche targeting $5.00 -- --
Security / privacy $3.80 $6.00 $4.87
AI / machine learning $4.05 $6.25 $5.12
DevOps $3.71 $5.75 $4.75
Frontend web / JavaScript $3.80 $6.00 $4.87
Backend web development $3.30 $5.25 $4.25
All developers $2.86 $4.75 $3.75

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Detailed and transparent reporting

Live up-to-date reporting

Our reporting details where and when your ads are shown: both geographically and on which publishers on our network.

Breakdown results by ad or campaign

See performance metrics for each ad so you can split test and improve your results or look at results month-over-month or one campaign over another.

Reporting screenshot showing geographic breakdown

Learn more about our reporting and analytics.

Have questions? We have answers.

What are the top sites on the network?

Check out our publisher list which has some of the top publishers on our network for AI/machine learning, DevOps, and our other main topics.

Is the platform self-serve?

During your campaign, you will get access to our advertiser platform where you can see live reporting, upload your own ads, and and turn on and off specific ads whenever you like. We will still approve and start your campaigns.

How can I measure ad performance without tracking?

Use your existing conversion tracking mechanism such as analytics and rely on UTM or ref parameters added to your ad landing page link.

Need help with your creatives?

If you have creatives you're running on other networks, we can help you adapt them to our ad formats. If you need more help creating ads that convert, we can help with that. We've run a lot of campaigns on our network and we know what works.

Have more questions? Our Advertiser FAQ has more answers!

Advertise across our network

Start growing your business with our network today. Tell us a bit more about the campaign you want to run and an ad specialist will be in touch.

There's a 10% discount for campaigns of $3,000 or more and 15% for $25,000 or more over a quarter.
We take privacy seriously and we don't share your email. You aren't going to be added to any mailing lists.

Become an advertiser

Start your campaign today!