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Highly targeted ad campaigns for developers

Access millions of software professionals who use our network of technical publishers everyday!

Start a campaign

Reach engaged developers

When you run a campaign with us, your ads are prominently displayed on vital developer resources and tools, so your solution reaches real software developers.

Our machine learning audience classifier makes sure your ads are shown to your target audience: data scientists, frontend developers, security engineers, and more.

Audiences

Our machine learning powered contextual targeting matches your ads to your ideal audience.

Frontend web developers

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Backend web developers

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Data scientists

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DevOps engineers

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Security & privacy engineers

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Hiring developers?

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Interested in how our audience classifier works? Read all about it!

Tech marketers run successful campaigns with EthicalAds

Here's what they say about working with us.

"EthicalAds has been a great way to directly get Triplebyte in front of job-seeking developers."

Amy Dwarnick from Triplebyte
Amy @ Triplebyte

"Seriously, EthicalAds has been such a pleasure to work with!"

Lexi Lambert from SuperOrbital
Lexi @ SuperOrbital

"The CPL is much lower than other digital ads, and the audience is tailored to our mission."

Amy Hays from Tidelift
Amy @ Tidelift
Sentry
Datadog
Triplebyte
Intel
DigitalOcean
Jetbrains
Tidelift
Buildkite

Detailed and transparent reporting

Live up-to-date reporting

Our reporting details where and when your ads are shown: both geographically and on which publishers on our network.

Breakdown results by ad or campaign

See performance metrics for each ad so you can split test and improve your results or look at results month-over-month or one campaign over another.

Reporting screenshot showing geographic breakdown

Learn more about our reporting and analytics.

Have questions? We have answers.

What are the top sites on the network?

Check out our publisher list which has some of the top publishers on our network for data science, DevOps, and our other main topics.

Is the platform self-serve?

During your campaign, you will get access to our advertiser platform where you can see live reporting, upload your own ads, and and turn on and off specific ads whenever you like. We will still approve and start your campaigns.

How can I measure ad performance without tracking?

Use your existing conversion tracking mechanism such as analytics and rely on UTM or ref parameters added to your ad landing page link.

Need help with your creatives?

If you have creatives you're running on other networks, we can help you adapt them to our ad formats. If you need more help creating ads that convert, we can help with that. We've run a lot of campaigns on our network and we know what works.

Have more questions? Our Advertiser FAQ has more answers!

Pricing for Q1 2024

Prices are per thousand impressions (CPM) with a $1,000 minimum ad buy.

For other region prices or customizations, see our prospectus for details or try our campaign calculator.

We offer an automatic 10% discount for ad buys of $3,000 and 15% for $25,000 or more.

Topic US, Canada, UK, Australia,
New Zealand, Ireland
Blend: W. Europe + US, Canada,
UK, Australia, New Zealand
France, Germany,
Western Europe
Security / privacy $6.50 $5.25 $4.00
Data science / machine learning $6.25 $5.00 $4.00
DevOps $6.25 $5.00 $4.00
Frontend web / JavaScript $6.25 $5.00 $4.00
Backend web development $5.75 $4.50 $3.50
All developers $4.75 $3.80 $2.85

Start a campaign

Advertise across our network

Start growing your business with our network today. Tell us a bit more about the campaign you want to run and an ad specialist will be in touch.

There's a 10% discount for campaigns of $3,000 or more and 15% for $25,000 or more over a quarter.
We take privacy seriously and we don't share your email. You aren't going to be added to any mailing lists.

Become an advertiser

Start your campaign today!