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Reach millions of engaged developers

Get in front of a technical audience across an ecosystem of software-focused content

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Get in front of developers

When you run a campaign with us, your ad only appears on developer-focused websites. This drives your business results while supporting the developers creating these sites.

Audiences

Promote your product to your ideal audience with powerful content-based targeting.

Frontend web developers

Reaching JavaScript developers and frontend developers is easy with our ad network full of sites focused on web development.

Backend web developers

Backend web development is the largest single topic across our network and we can help you get your product or service in front of your desired developer audience.

Data scientists

Reaching data science and machine learning experts is easy since that is one of the main areas of focus across Read the Docs, our largest publisher.

DevOps engineers

If your target market is DevOps engineers, we have you covered with projects and publishers focusing on cloud deployments and infrastructure automation.

Security & privacy engineers

There's a number of security focused publishers and projects on our network to promote your security or privacy focused product.

Hiring developers?

Millions of developers come to sites on our network each month. Tell your company's story and reach qualified candidates at scale.

Learn more

Over 1 billion ads served since 2016

Advertisers have success by targeting developers on the sites they frequent, without being blocked.

Sentry
Datadog
Triplebyte
Intel
DigitalOcean
Jetbrains
Tidelift
Buildkite

"Read the Docs and EthicalAds has been a great way to directly get Triplebyte in front of job-seeking developers."

Amy Dwarnick from Triplebyte
Amy @ Triplebyte

"Seriously, EthicalAds has been such a pleasure to work with!"

Lexi Lambert from SuperOrbital
Lexi @ SuperOrbital

"The CPL is much lower than other digital advertisement offers, and the audience is tailored to our mission."

Amy Hays from Tidelift
Amy @ Tidelift

Pricing for Q3 2021

Prices are per thousand impressions (CPM) with a $1,000 minimum ad buy.

For other region prices or CPC-based pricing, please inquire for details.

We offer an automatic 10% discount for ad buys of $3,000 or more.

Topic US & Canada Europe, Australia & New Zealand Global1
Data science / machine learning $6.00 $4.75 $1.25
Security / privacy $5.50 $4.50 $1.15
DevOps $5.50 $4.50 $1.15
Backend web development $5.00 $4.00 $1.00
Frontend web / JavaScript $5.00 $4.00 $1.00
Python $5.00 $4.00 $1.00
Geographic targeting only $4.25 $3.00 $0.75

1 Global buys cover all regions and have a small, customizable exclude list.

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